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Jim Fallis is a former professor, head coach, athletic director, and non-profit executive with over 30 years of collective experience. He believes in challenging the student-athlete, not only on the field but also in the classroom and socially. Over the course of his career, Jim has played an instrumental role in the success and leadership development of thousands of student-athletes.

Most recently, Jim served as the Executive Director of Beat the Streets, a non-profit organization based in New York City. Beat the Streets uses wrestling as the vehicle through which young people achieve their full physical, cognitive, and social potential. The organization aims to develop children into strong and effective individuals and members of the world.

During his tenure with the organization, Jim Fallis helped grow the organization to over 75 boys programs, 60 middle school programs, and over 20 girls wrestling programs by 2015. Since the founding of Beat the Streets, the program has also expanded to a number of other cities across the country, including Philadelphia and Los Angeles.

Although he has since stepped down as Executive Director of Beat the Streets, Jim Fallis still dedicates his time to the program as a consultant. He also serves as a consultant for the National Wrestling Coaches Association and the Blue Ribbon Task Force. Jim is working on developing a strategic plan for the task force in an effort to help bring greater visibility to the sport of wrestling.

Previously, Jim Fallis had served as an Athletic Director for several different colleges over a 26 year span. In 2004, Jim Fallis joined Northern Arizona University as the Director of Athletics. During his eight years with the school, Jim oversaw the largest facility renovations in NAU athletic history and negotiated the first television contracts with Fox Sports Arizona. The University also achieved a great deal of athletic success, including 7Big Sky Conference Championships during the 2008-2009 academic year, 27 Coach of the Year recipients, and 8 individual NCAA champions.

In 1993, Jim Fallis began his tenure as the Director of Athletics for the University of Northern Colorado. Jim took on a number of important projects, including the construction of a new football stadium, upgrades to the wrestling facilities, and the creation of Men’s and Women’s Golf and Softball teams. The school also boasted 31 Conference Championships, two NCAA Football Championships, and 17 Academic All-Americans during his tenure.

His first position as an Athletic Director, however, began with his alma mater, Lake Superior State University, in 1986. Highlighting the importance of success in the classroom, Jim increased academic standards, leading to higher retention rates and a significant increase in the number of students who earned an overall 3.0 GPA.

Jim Fallis was promoted to Athletic Director after serving as both an Assistant Professor and Head Wrestling Coach for Lake Superior State University. During this time, Jim developed the curriculum for the school’s Exercise Science program. As a coach, Jim led Lake Superior through several years of success. They were conference championships in 1981, 1985, and 1986 and capped off their undefeated season in 1986 with a NCAA Regional Championship.

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